Out of Date
Could there be anything that looks worse for a business than a web site that's months or even years out of date?
What does that say about your company?
A prospective customer will more likely go elsewhere. An existing customer is disappointed.
Wouldn't it be good if your site had dynamic content that updated automatically?
Perhaps a live news section for your industry that updates every hour?
What about a web site where you have full access to change content, products, prices and pretty much anything you like, 24 hours a day, 365 days a year?